Diamond Jewelry Guide

engagement ringsSo you are choosing a diamond for your sweetie. You want to make sure that you get the best, most beautiful diamond for the money that you are spending, but how do you really know which one’s are the best?

Well, you can ask the jewelry shop salesperson. I’m sure they will tell you that they are all great, or you can just take a look at the four basics of diamonds below to help you decide which diamonds are the best in any jewelry store’s selection.

These basic characteristics are known as the “four C’s” and are carat, color, clarity, and cut.

Carat – this is the unit of measure for diamonds and measures the overall weight of the stone. There are a total of 100 points to each carat, so a 1 carat diamond weights 99 to 100 points, and a half a carat weights from 45 to 55 points.

Color – The vast majority of diamonds are white, and the whiter the color, the more valuable and expensive they are. However, there are also yellow, pink (think J Lo and Ben), red, blue, and green as well. These colored diamonds are more rare and are becoming more and more desirable as wedding rings.

Clarity – each diamond has certain “imperfections” called “inclusions”. These are tiny dark specks inside the stone itself that allow light to bounce off of it. The less imperfections that a stone has, the more valuable it is. And, while every stone has these imperfections, you need to remember that the vast majority of them are not at all visible to the naked eye.

Cut – the way that the stone is cut by the jeweler affects its value too. The most popular cut is the round cut, but there exist a variety of shapes such as the square cut, princess cut and pear cut. Make sure you are aware of the best settings and ring styles for the particular cut you are considering.

Each diamond is unique in its own way. No matter which type, cut, color, size, or clarity you choose for your sweetie, make sure that it is something that the recipient wants. To safeguard your purchase, you should also ask for a mapping for the diamond’s characteristics.

This mapping process utilizes a computer imaging system and makes a literal “map” of the diamond, with all the imperfections and other qualities that make it unique and special. This is helpful for insurance purposes.

Where to Shop For a Diamond Ring?

One of the best reasons to buy your jewelry (and specifically your wedding engagement ring) online is that you don’t have to worry about pushy sales people! And you can run into some very pushy sales people when buying high price items like this. Think about it. Most of these people work on commission.

They are going to be very excited to try and sell you a $10,000 ring! And that’s totally understandable. But it’s also really annoying and it makes it so you really can’t trust anything they say. You are better off buying online (here’s a good list of retailers to start looking) where you have ample time to research and find the best engagement ring WITHOUT being hassled by a sales person!